DISCUSSION FORUMS
MAIN MENU
Home
Help
Advanced Search
Recent Posts
Site Statistics
Who's Online
Forum Rules
Bible Resources
• Bible Study Aids
• Bible Devotionals
• Audio Sermons
Community
• ChristiansUnite Blogs
• Christian Forums
• Facebook Apps
Web Search
• Christian Family Sites
• Top Christian Sites
• Christian RSS Feeds
Family Life
• Christian Finance
• ChristiansUnite KIDS
Shop
• Christian Magazines
• Christian Book Store
Read
• Christian News
• Christian Columns
• Christian Song Lyrics
• Christian Mailing Lists
Connect
• Christian Singles
• Christian Classifieds
Graphics
• Free Christian Clipart
• Christian Wallpaper
Fun Stuff
• Clean Christian Jokes
• Bible Trivia Quiz
• Online Video Games
• Bible Crosswords
Webmasters
• Christian Guestbooks
• Banner Exchange
• Dynamic Content

Subscribe to our Free Newsletter.
Enter your email address:

ChristiansUnite
Forums
Welcome, Guest. Please login or register.
October 16, 2019, 08:52:00 AM

Login with username, password and session length
Search:     Advanced search
Our Lord Jesus Christ loves you.
281889 Posts in 27364 Topics by 3790 Members
Latest Member: Goodwin
* Home Help Search Login Register
+  ChristiansUnite Forums
|-+  ChristiansUnite and Announcements
| |-+  ChristiansUnite and Announcements (Moderator: admin)
| | |-+  Trade Mag Notes Influence of Pro-Family Leader on Advertising Industry
« previous next »
Pages: [1] Go Down Print
Author Topic: Trade Mag Notes Influence of Pro-Family Leader on Advertising Industry  (Read 518 times)
Shammu
Global Moderator
Gold Member
*****
Offline Offline

Gender: Male
Posts: 32346


B(asic) I(nstructions) B(efore) L(eaving) E(arth)


View Profile WWW
« on: December 31, 2004, 12:41:58 AM »

Trade Mag Notes Influence of Pro-Family Leader on Advertising Industry

by Ed Thomas and Jenni Parker
December 30, 2004

(AgapePress) - The founder of the Mississippi-based American Family Association has been named among the top ten most influential people in marketing over the past year. The recognition for Dr. Donald E. Wildmon came from Advertising Age, a leading international trade paper for advertising and marketing professionals.

In its December "Book of Tens," Advertising Age lists Wildmon as one of the top ten people who made a mark on marketing in 2004. The popular weekly trade publication names Wildmon among other high-profile figures, such as presidential adviser Karl Rove, filmmaker Mel Gibson, and television producer Mark Burnett as among the biggest influences on the marketing world this year.

The magazine cited successful campaigns by the American Family Association to pull advertisers from major TV network programs like Desperate Housewives, Life As We Know It, and He's a Lady. In addition, the publication credited AFA and its online network of supporters, whose push for action -- as well as that of other pro-family groups -- caused the Federal Communications Commission to issue its largest broadcast indecency fine in history against CBS after singer Janet Jackson's "wardrobe malfunction" and brief partial nudity during the 2004 Super Bowl halftime show.

Advertising Age says of Wildmon, "Like him or hate him, this family-values crusader is having a big impact." AFA's media spokesperson Kathryn Hooks could not agree more, who points out that the influence of Wildmon is real enough to make the secular media take notice.

"For Advertising Age to list Donald Wildmon in the top ten most influential people on the world of marketing, right up there with Karl Rove and Mel Gibson, marks the tremendous impact the American Family Association has on the advertising and entertainment industries," says Hooks.

According to Hooks, the power of persuasion exercised by AFA is only as effective as supporters who are willing to take action -- and Wildmon, she says, gives them all the credit for forcing media advertisers to take notice of them as their customers.

"Mr. Wildmon applauds the millions of moms and dads [who support AFA]," she says. "He attributes this recognition [from Advertising Age] to AFA's OneMillionMoms and OneMillionDads [AFA activist websites], who relentlessly take action in the name of preserving moral decency in America for their children and their children's children."

The Mississippi-based AFA, a pro-family action organization with more than two million online supporters, promotes and advocates for traditional family values, focusing heavily on the influence of television and other media on culture and society. Wildmon founded the organization in 1977.

http://news.christiansunite.com/Religion_News/religion02053.shtml

Additional information on ChristiansUnite.com is available on the Internet at http://www.christiansunite.com/
Copyright 2003 ChristiansUnite.com. All rights reserved.
Logged

Pages: [1] Go Up Print 
« previous next »
Jump to:  



More From ChristiansUnite...    About Us | Privacy Policy | | ChristiansUnite.com Site Map | Statement of Beliefs



Copyright © 1999-2019 ChristiansUnite.com. All rights reserved.
Please send your questions, comments, or bug reports to the

Powered by SMF 1.1 RC2 | SMF © 2001-2005, Lewis Media